Why Bitwise Is Thinking Bigger About Crypto, and Why the Timing Matters

The crypto industry is moving into a new phase, and Bitwise Chief Investment Officer Matt Hougan believes the shift is much larger than the market realizes. His view is that the combination of regulatory changes, institutional interest, and the rise of on chain financial infrastructure is creating an environment that could redefine how global markets function.

What is striking is not just his optimism, but the level of detail behind it. Hougan is not talking about the next bull run or a temporary upswing. He is talking about a structural change that could reshape how assets move and how financial services are delivered.

 

A Regulatory Turn That Few Saw Coming

For years, regulation has been the main obstacle standing between crypto and traditional finance. That has started to change in a very real way. In a recent address, Securities and Exchange Commission Chair Paul Atkins presented a plan known informally as Project Crypto. Instead of focusing primarily on enforcement, the initiative outlines a path for integrating traditional markets with public blockchains.

Hougan called this the most optimistic regulatory stance he has ever seen and said it forced him to revise not just the scale of crypto’s potential, but the timeline as well. His point is straightforward. The market has not fully absorbed what a cooperative regulatory regime could unlock. Investors have priced in caution for so long that they have not adjusted to the possibility of acceleration.

 

Three Areas Where the Biggest Winners May Emerge

Hougan identifies three categories where he sees the strongest potential.

1. Layer 1 blockchains and core crypto networks.
If financial activity continues to move on chain, the blockchains that support settlement, tokenization, stablecoins, and decentralized financial rails could see massive growth. Hougan mentions networks like Ethereum, Solana, Cardano, Avalanche, Aptos, Sui, NEAR and others. His view is that the right approach is not to pick a single winner, but to build a diversified basket of networks that are gaining real world usage.

2. Decentralized finance protocols.
With clearer regulatory treatment, DeFi could move from a niche set of applications to the backbone of a new financial system. Protocols that automate trading, lending, borrowing, derivatives, and stablecoin issuance could scale far beyond their current user base. Hougan believes that once regulatory friction drops, institutional participation could flow in rapidly.

3. Financial super apps.
This is one of the most ambitious parts of the projection. Hougan believes new platforms will combine traditional finance and crypto into a single interface. Instead of having brokerage accounts in one place, bank accounts in another, and crypto apps somewhere else, users could interact with all financial assets through one unified system. He thinks a company in this category could become the largest financial services firm in the world, potentially passing a one trillion dollar valuation.

 

Why a Ten to Twenty Times Expansion Does Not Sound Unrealistic

Hougan has consistently argued that crypto could deliver ten to twenty times growth over the next decade. His reasoning is not based on hype. It is based on the idea that crypto is entering a period where cycles driven by halving events or speculative trading matter less than structural factors. He believes the “four year cycle” narrative has lost relevance. What now matters is the maturation of the asset class and the integration of crypto with global finance.

In his view, the size of the market today reflects years of hesitation driven by legal uncertainty. Once that uncertainty lifts, capital could move faster than analysts expect. Institutions that have been watching from the sidelines may feel more comfortable allocating real budget to crypto infrastructure, tokens, or tokenized assets.

 

What Could Go Right, and What Could Still Undermine This Vision

There is no guarantee that the optimistic scenario plays out. Hougan acknowledges both sides.

What could go right:

• Regulatory clarity could remove the largest barrier to institutional adoption.

• Layer 1 networks with real usage could become the settlement layers of a digital financial system.

• Super apps could reduce friction for everyday users, pulling millions more into on chain ecosystems.

• The industry could attract capital at a scale closer to major traditional asset classes.

What could go wrong:

• Regulatory implementation may move slower than expected, or shift again under new political leadership.

• Some networks or protocols may fail to scale, or may lose out to competitors.

• Macroeconomic conditions could suppress risk assets even if fundamentals improve.

• Volatility could remain a psychological barrier for mainstream investors.

 

What This Means for Investors, Builders, and Policymakers

If Hougan is right, the industry is not just entering a new market cycle. It is entering the early stages of a long transformation in how financial markets operate. Investors who once tried to time cycles may need to rethink their approach and focus more on diversified exposure to infrastructure. Builders may find themselves working in an environment that is more supportive than anything they have experienced so far. Policymakers may influence the shape of global finance for decades based on decisions they make in the next few years.

 

It is possible that crypto still has years of volatility ahead. It is also possible that the industry is standing on the edge of the most meaningful phase of its development. Hougan’s message is that the market may be thinking too small. He believes the shift underway is not incremental. It is transformative.

 

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Robinhood’s Crypto Revenue Soars, Signaling Surge in Retail Crypto Engagement

Robinhood Markets reported that its cryptocurrency-trading revenue surged by 339% in Q3 2025 to $268 million. This performance underscores the increasing role of crypto in Robinhood’s business model and reflects broader retail investor enthusiasm for digital assets. The rise comes against a backdrop of product innovation, global expansion and favorable sector sentiment.

 

Strong Performance Across the Platform

While crypto trading was a standout, Robinhood’s overall performance paints a positive picture of a company gaining traction. Earlier in the year the company reported Q2 revenue of $989 million, up 45% year-on-year and with crypto revenue alone up 98% to $160 million. The momentum built into stronger Q3 performance where crypto contributed a larger share of transaction-based revenues. The company’s expanded crypto product offerings, including new tokens, staking and acquisition of Bitstamp, helped fuel activity.

 

Why Crypto Revenue Grew So Fast

Several factors helped drive Robinhood’s crypto-business acceleration:

• Retail engagement in crypto trading is high. With more tokens listed, easier access and zero-commission trading, Robinhood has captured more users’ attention.
• Global expansion. The acquisition of Bitstamp gave Robinhood more licensing in Europe and access to more markets, increasing liquidity and cross-border trading.
• New product launches. Added services such as crypto staking in the U.S. and EU, tokenized stocks, and enhanced platform features boosted user activity.
• Macro environment. Periods of heightened crypto volatility and interest often correspond with higher trading volumes and revenue for platforms like Robinhood.

 

Implications for Robinhood and Crypto Platforms

For Robinhood, the spike in crypto revenue suggests the firm is successfully evolving beyond a retail stock-trading app into a broader digital-asset-centric platform. Crypto trading is no longer a niche segment, it is now a meaningful driver of revenue and growth.

For the broader crypto industry, Robinhood’s results highlight several important trends:

• Retail platforms with strong user bases and simple onboarding for crypto are gaining a larger share of trading volume and attention.
• Crypto is becoming more integrated into mainstream fintech business models, not just peripheral to them.
• Expanding regulatory clarity and global licensing (as seen via Bitstamp acquisition) are helping platforms scale crypto services globally.
• The overlap between equities, options and crypto trading is becoming more pronounced, as platforms leverage overlapping customer bases.

 

What to Watch Moving Forward

• Sustainability of the growth. Strong quarter-to-quarter gains are impressive but maintaining this requires continuous product innovation, user acquisition and regulatory compliance.
• Crypto revenue mix and token exposure. As crypto revenue grows, the breakdown by asset class, trading type and geography will matter for understanding risk and opportunity.
• Platform expansion and licensing. Global regulatory regimes continue to evolve, so Robinhood’s ability to scale globally while maintaining compliance will be key.
• Competitive landscape. Other platforms are competing aggressively in crypto trading, tokenization and wallet services. Robinhood’s product velocity and customer experience will determine how it holds competitive edge.

 

Robinhood’s Market Strength and Expanding Footprint

Robinhood’s impressive crypto performance came alongside strong overall financial results. Although shares dipped about 2% in after-hours trading, the stock remains up roughly 260% year-to-date, reflecting the market’s confidence in the company’s long-term trajectory.

Chief Financial Officer Jason Warnick said the quarter highlighted “another period of profitable growth” and emphasized the company’s diversification. He noted that Robinhood added two new business lines, Prediction Markets and Bitstamp, each already generating around $100 million in annualized revenue.

“Q4 is off to a strong start,” Warnick added, pointing to record trading volumes across equities, options, prediction markets, and futures, along with new highs for margin balances.

The company’s market capitalization has now reached $126 billion, placing it ahead of major competitors like Coinbase, which also reported strong earnings recently.

These results follow a string of moves aimed at deepening Robinhood’s role in the global crypto ecosystem. The acquisition of Bitstamp, one of the world’s oldest crypto exchanges, gave Robinhood an established regulatory presence and a user base spanning more than 50 countries. This acquisition not only expanded access to international markets but also strengthened its compliance infrastructure — a crucial advantage as global regulators define the next phase of crypto policy.

 

Final Thoughts

Robinhood’s record-setting quarter represents more than just strong numbers, it highlights a pivotal transformation in how traditional fintech and digital assets are converging.

The company’s 339% surge in crypto trading revenue reflects growing confidence among retail investors, while its acquisitions and new business lines show a clear pivot toward becoming a comprehensive global trading platform. With Bitstamp under its umbrella and new markets like prediction trading contributing nine-figure revenues, Robinhood is building an ecosystem that spans equities, options, futures, and crypto — all within a single, regulated framework.

Despite the minor dip in after-hours trading, investor sentiment remains overwhelmingly positive. Robinhood’s valuation of $126 billion underscores that the market views the company not as a speculative fintech, but as a major financial institution reshaping digital trading.

As the boundaries between finance and crypto continue to blur, Robinhood’s expansion signals a broader truth: the next generation of global markets will not separate traditional and digital assets. Instead, they will coexist on platforms that offer both speed and security — and Robinhood appears determined to lead that charge.

 

 

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You can stay up to date on all News, Events, and Marketing of Rare Network, including Rare Evo: America’s Premier Blockchain Conference, happening  July 28th-31st, 2026 at The ARIA Resort & Casino, by following our socials on X, LinkedIn, and YouTube.