Rare Network and SCRIB3 are teaming up to launch Amplify Cardano, a $2 million community-driven marketing and events program that could fundamentally shift how the world's most technically rigorous blockchain tells its story.

 

If you've spent any real time in the Cardano ecosystem, you already know the frustration. The technology is genuinely impressive. The community is deep, global, and unusually committed. The governance transition Cardano pulled off last year was historic. And yet, ask someone outside of crypto to name a breakout project built on Cardano and you'll mostly get silence.

 

That's the gap Amplify Cardano is trying to close, and the two organizations behind it have the credentials to actually do it.

 

 

Two Prongs, One Clear Goal
The proposal, expected to be formally put on chain in the coming days, is currently seeking $2 million in treasury funding and built around a two-part structure. The first prong is a Community Accelerator Fund of $1 million, designed to give 3-5 high-potential ecosystem projects the full-stack marketing support they need to compete with the Jupiters and Jitos of the Solana world. We're talking brand development, paid media, PR, website builds, social media management, the whole thing. And not at inflated agency rates, either. Projects accepted into the program will receive services at 30-50% below standard market pricing, which is a genuinely meaningful discount in an industry where a monthly social media retainer alone can run $25,000.

 

SCRIB3, the crypto-native creative and communications agency co-leading this effort, isn't a newcomer to this space. Founded in late 2022, the firm has quietly built one of the more impressive rosters in web3 marketing, working across DeFi protocols, Layer 1s, and infrastructure projects. Its team includes a former aerospace engineer turned crypto growth strategist who has worked with over 40 protocols, alongside partners with backgrounds in strategy at Uber and private equity. SCRIB3 has also been embedded in Cardano governance for some time now, including sending team members to the Constitutional Convention in Buenos Aires in late 2024 and serving on the Growth and Marketing Committee. They know the community. They know the gaps.

 

 

Grassroots at Scale: Rare Network's Events Machine
The second prong is where things get especially interesting for the long-suffering Cardano community member who has watched the ecosystem struggle to show up, across the globe... where it absolutely should have a presence. Rare Network will manage a $1 million Community-Led Events and Marketing Fund, built to support 100-plus projects and individual contributors over 18 months with grants ranging from $500 to $15,000 per request.

 

That might sound modest at the individual level, but the aggregate effect is the point. The vision is coverage and frequency. Cardano should have something happening somewhere, all the time. A local meetup in Lagos. A DeFi workshop in Buenos Aires. Comprehensive content creation. A hackathon at local universities. A networking social at Consensus. Social Media Campaigns. All of it coordinated, funded, and reported back to the community through Rare Network's management layer.

 

Rare Network's track record here is hard to argue with. The company has been running Rare Evo, a premier blockchain conferece, every year for five years now.  Initially spinning out of a pure Cardano Community event, Rare Evo has become a destination for multiple chains, spanning the entire industry. From TradFi to DeFi, Institutions and Policy-makers, and NFTs and Gaming. The Las Vegas event covers every aspect of the indsutry and draws thousands of attendees, pulls over a million related video views across its productions, and has featured Charles Hoskinson, Frederik Gregaard, and Nikhil Joshi from Cardano's founding leadership on stage. Beyond that annual flagship, the team has produced more than 60 side events and meetups at major industry gatherings including Consensus, TOKEN2049, ETHDenver, Paris Blockchain Week, and the Cardano Summit. Their Rare Social events average over 2,000 registered attendees each.

 

Perhaps most tellingly, Rare Network was named a formal event partner in Cardano's Unified Global Events Marketing Strategy alongside the Cardano Foundation and EMURGO, a governance proposal that passed with nearly 80% DRep support.

 

 

Fixing What Grants Programs Get Wrong
The proposal is also refreshingly honest about why previous approaches have fallen short. Most Layer 1 ecosystems try to solve the marketing problem through grants programs, but those programs fail at a high rate. They hand projects money and then leave them to figure out the rest, which means navigating agency RFPs, building marketing plans from scratch, and hoping things click, usually on a deadline. Most teams, especially lean early-stage ones, simply aren't equipped to execute that way.

 

The Amplify Cardano model is different. Instead of funding and stepping back, SCRIB3 does the work directly for the Accelerator projects alongside the Accelerator projects, with KPIs and statements of work approved by Cardano's Growth and Marketing Committee and Product Committee. The program isn't just writing checks; it's delivering results against a defined standard with oversight built in from the start.

 

On the community side, Rare Network has already piloted the model. The Amplify Cardano program launched in early 2026 through Project Catalyst Fund 14 and funded five events and two marketing campaigns before the Catalyst program was paused. That pause, actually, underscores exactly why a dedicated fund managed by experienced operators makes sense. Community organizers shouldn't be held hostage to governance cycles when they want to throw an event next month.

 

The Numbers Make Sense
At $2 million total, the ask represents less than 0.02% of ADA's market cap, and is meaningfully below what comparable ecosystems invest in equivalent programming. The Cardano community's own Q4 2025 GMC survey ranked marketing support for builders second and community events third among their top priorities for treasury spending. This proposal answers both in a single package, with experienced operators who have already demonstrated they can deliver.

 

Cardano has spent a decade building something genuinely worth talking about. Now it has a real plan for making sure the rest of the world hears about it.

 

The Cardano Constitution: Building a Decentralized Future in Buenos Aires 

The recent gathering in Buenos Aires marked a significant milestone for Cardano, as the global community came together to draft the Cardano Constitution—a framework poised to guide the ecosystem’s decentralized governance. This event was not merely about drafting a document; it was a celebration of the progress, collaboration, and shared vision that define the journey that is Cardano.

The End of the Beginning

“Welcome to the end of the beginning,” opened Charles Hoskinson, the founder of Cardano. His words resonated deeply with the audience, encapsulating the transition from an era of building foundational technologies to one focused on community-led governance. For over a decade, Cardano has evolved through distinct eras, each represented by phases like Byron, Shelley, Goguen, Basho, and Voltaire. With the technical roadmap largely complete, the baton has now been passed to the community to shape the future.

A Dream Realized

The gathering in Buenos Aires was symbolic. Flags from across the globe adorned the venue, representing the diverse nations that contribute to Cardano’s mission. Hoskinson’s reflections emphasized that behind every nation, every building, and every institution, there were founders—individuals who dared to dream and took action. Similarly, Cardano’s journey has been built on the dreams and efforts of its global community.

“It was a dream I had for a long time,” Hoskinson shared. “Everything in the world that we have—this building we stand in, the governments we live under, the languages we speak—had a founder. It came from somewhere, from some idea, big or small.”

Overcoming Challenges Together

Cardano’s evolution has not been without challenges. The past decade saw moments of triumph and setbacks. From the launch of smart contracts to navigating global crises like the COVID-19 pandemic and economic downturns, the ecosystem persevered. Hoskinson candidly reflected on the hurdles, acknowledging both the mistakes made and the lessons learned.

“The antidote to mistakes isn’t pity or deeper self-reflection,” he said. “It’s realizing that in something as complicated as this, the only way forward is to make it everybody’s problem.” This ethos underscores the importance of decentralized governance, where collective intelligence and collaboration drive progress.

The Cardano Constitution: A Collaborative Vision

The drafting of the Cardano Constitution is a pivotal step in the Voltaire era, which focuses on governance and sustainability. This document aims to provide a set of principles and rules that the community can adapt and evolve over time. Unlike traditional systems that rely on centralized decision-making, Cardano’s governance model is built on equality and inclusivity.

“Every person behind those flags could potentially be a person in our ecosystem,” Hoskinson noted. “And all that makes them special can be ours, can be part of this, and make us better.”

The Constitution is not just about establishing rules; it’s about fostering a culture of collaboration, accountability, and innovation. It serves as a reminder that governance is not static but a living, breathing process that evolves with the needs and aspirations of the community.

A Symbol for the Future

The Buenos Aires event highlighted the transformative potential of collective action. Hoskinson drew parallels to historic achievements, such as humanity’s journey from the Wright brothers’ first flight to landing on the moon. These milestones were achieved through collaboration and determination—qualities that define the Cardano community.

“We are truly the stewards of the future,” Hoskinson proclaimed. “If we don’t like the way the world works, we’re not going to complain about it; we’re just going to change it.”

The Road Ahead

While the drafting of the Constitution is a significant achievement, it is only the beginning. The next steps involve onboarding more members, addressing diverse perspectives, and ensuring that the governance model scales effectively. Hoskinson emphasized the importance of continuing this journey with inclusivity and dedication.

“My roadmap’s over; your roadmap has begun,” he concluded. “The Cardano community’s roadmap will be a reflection of the culture that is here and not yet represented. Together, we can keep moving forward and show the world what is possible.”

 

 

 

The Cardano Constitution is more than a document—it is a testament to the power of unity, resilience, and shared purpose. It is a blueprint for a decentralized future, driven by a community determined to make the world a better place.