Payward, the parent company of the cryptocurrency exchange Kraken, has partnered with Franklin Templeton, the leading global investment management company, bringing traditional financial products on-chain.

 

The partnership, which aims to converge traditional finance and digital asset markets and expand the utility of tokenized assets, leverages Franklin Templeton’s decades of experience as a global investment manager and leader in the tokenization space, alongside Payward’s crypto-native trading, custodial, and on-chain infrastructure.

 

Since tokenization is at the center of the partnership, the companies will explore launching several new actively managed investment strategies on xStocks, Payward’s tokenized asset platform. As a result, the two companies are expected to introduce tokenized yield-focused products and equities available to institutional clients through Kraken’s Prime and over-the-counter services. To offer the best investment experience, these tokenized products will be transparent, flexible, and programmable.

 

“Payward and Franklin Templeton are building toward a model of finance where the distinction between traditional assets and digital infrastructure no longer holds,” said Arjun Sethi, Co CEO of Payward and Kraken.

 

“The convergence between these two worlds is only going to deepen, and what collaborations like this one unlock is a new class of products that would not have been possible even three years ago: assets that carry the credibility of multi-decade managers and the programmability of digital infrastructure.”

 

BENJI Integration to Follow

Part of the partnership plans will involve integrating BENJI into Kraken's infrastructure. BENJI is a digital token created by Franklin Templeton that represents ownership of, or shares held by, an investor in a regulated money market fund. It is what investors actually hold and trade on-chain.

 

By integrating BENJI into Kraken, Franklin Templeton makes it easier for institutions to access and use the BENJI money market fund within its trading and custody systems, increasing capital efficiency and the fund's utility.

 

“The focus should be on making on-chain assets more functional for the full range of market participants once they are there,” said Sandy Kaul, Head of Digital Assets and Innovation at Franklin Templeton.

 

“By expanding the utility of BENJI and exploring new tokenized products, our work with Payward reflects the growing need to serve both digital native and institutional customers with solutions built for how capital increasingly moves on-chain.”